We coach local service businesses to fill their pipeline using paid ads.
We coach local service businesses to fill their pipeline using paid ads.
We coach local service businesses to fill their pipeline using paid ads.
We coach local service businesses to fill their pipeline using paid ads.
Stop guessing. Build a reliable lead-generation system in 3 months with unlimited 1:1 expert support.
Stop guessing. Build a reliable lead-generation system in 3 months with unlimited 1:1 expert support.
Trusted by some of the fastest growing brands in the world.
Ex-Google
Australia’s
#1
#1
Google Ads specialist

Lead presenter & creator of the #1 Google Ads course online


Oliver Pestalozzi
Why This Program Simply Works
Why This Program Simply Works
DIY Courses
Overwhelming, no guidance
DIY Courses
Overwhelming, no guidance
DIY Courses
Overwhelming, no guidance
DIY Courses
Overwhelming, no guidance
Agencies
Ongoing fees, no transparency
Agencies
Ongoing fees, no transparency
Agencies
Ongoing fees, no transparency
Agencies
Ongoing fees, no transparency
V/S
V/S
V/S
V/S
Lead Gen Academy
Done-With-You support, expert hand-holding & 100% accountable
Lead Gen Academy
Done-With-You support, expert hand-holding & 100% accountable
Lead Gen Academy
Done-With-You support, expert hand-holding & 100% accountable
Lead Gen Academy
Done-With-You support, expert hand-holding & 100% accountable
Benefits
Here’s What You’ll Get
Here’s What You’ll Get
Here’s What You’ll Get
3 Months of Unlimited One-to-One Support
Get every single one of your questions answered in one-to-one calls & private messaging. Whenever, wherever.
Lifetime Access to the All-New LGA Training Modules
Top-tier training material to accompany our one-to-one sessions. Follow a clear linear pathway from conversion tracking and landing page build to campaign launch & optimization.
Exclusive Peer Group
Join a vetted group of committed business owners who are serious about mastering their own lead generation.
World-Class Templates, PDF Downloads & Real Examples
Get the exact systems used by million-dollar advertisers to run campaigns and track performance.
Testimonials
Real Business Owners. Real Results.
Real Business Owners. Real Results.
"Our phone was ringing off the hook."
Cameron Boudreaux
01 / 03
"Gross revenue is higher than it's ever been."
Autum Kirgan
02 / 03
"The best money I've spent on my business."
Julie Gronquist
03 / 03
"Our phone was ringing off the hook."
Cameron Boudreaux
01 / 03
"Gross revenue is higher than it's ever been."
Autum Kirgan
02 / 03
"The best money I've spent on my business."
Julie Gronquist
03 / 03
"Our phone was ringing off the hook."
Cameron Boudreaux
01 / 03
"Gross revenue is higher than it's ever been."
Autum Kirgan
02 / 03
"The best money I've spent on my business."
Julie Gronquist
03 / 03
"Our phone was ringing off the hook."
Cameron Boudreaux
01 / 03
"Gross revenue is higher than it's ever been."
Autum Kirgan
02 / 03
"The best money I've spent on my business."
Julie Gronquist
03 / 03
Sarah M.
HVAC Company Owner
I was spending $2,500/month with an agency and getting maybe 10-15 leads. Now I spend $1,800/month and get 35-40 qualified leads consistently.
01 / 03
David R.
Landscaping Business
In 90 days, I went from 2-3 jobs per month to being booked out 6 weeks in advance. The conversion tracking alone was worth 10x what I paid.
02 / 03
Lisa K.
Med Spa Owner
I fired my $1,200/month agency after the first month in the program. I'm getting better results for a fraction of the cost.
03 / 03
Sarah M.
HVAC Company Owner
I was spending $2,500/month with an agency and getting maybe 10-15 leads. Now I spend $1,800/month and get 35-40 qualified leads consistently.
01 / 03
David R.
Landscaping Business
In 90 days, I went from 2-3 jobs per month to being booked out 6 weeks in advance. The conversion tracking alone was worth 10x what I paid.
02 / 03
Lisa K.
Med Spa Owner
I fired my $1,200/month agency after the first month in the program. I'm getting better results for a fraction of the cost.
03 / 03
Sarah M.
HVAC Company Owner
I was spending $2,500/month with an agency and getting maybe 10-15 leads. Now I spend $1,800/month and get 35-40 qualified leads consistently.
01 / 03
David R.
Landscaping Business
In 90 days, I went from 2-3 jobs per month to being booked out 6 weeks in advance. The conversion tracking alone was worth 10x what I paid.
02 / 03
Lisa K.
Med Spa Owner
I fired my $1,200/month agency after the first month in the program. I'm getting better results for a fraction of the cost.
03 / 03
Sarah M.
HVAC Company Owner
I was spending $2,500/month with an agency and getting maybe 10-15 leads. Now I spend $1,800/month and get 35-40 qualified leads consistently.
01 / 03
David R.
Landscaping Business
In 90 days, I went from 2-3 jobs per month to being booked out 6 weeks in advance. The conversion tracking alone was worth 10x what I paid.
02 / 03
Lisa K.
Med Spa Owner
I fired my $1,200/month agency after the first month in the program. I'm getting better results for a fraction of the cost.
03 / 03
Sarah M.
HVAC Company Owner
I was spending $2,500/month with an agency and getting maybe 10-15 leads. Now I spend $1,800/month and get 35-40 qualified leads consistently.
01 / 03
David R.
Landscaping Business
In 90 days, I went from 2-3 jobs per month to being booked out 6 weeks in advance. The conversion tracking alone was worth 10x what I paid.
02 / 03
Lisa K.
Med Spa Owner
I fired my $1,200/month agency after the first month in the program. I'm getting better results for a fraction of the cost.
03 / 03
Sarah M.
HVAC Company Owner
I was spending $2,500/month with an agency and getting maybe 10-15 leads. Now I spend $1,800/month and get 35-40 qualified leads consistently.
01 / 03
David R.
Landscaping Business
In 90 days, I went from 2-3 jobs per month to being booked out 6 weeks in advance. The conversion tracking alone was worth 10x what I paid.
02 / 03
Lisa K.
Med Spa Owner
I fired my $1,200/month agency after the first month in the program. I'm getting better results for a fraction of the cost.
03 / 03
Sarah M.
HVAC Company Owner
I was spending $2,500/month with an agency and getting maybe 10-15 leads. Now I spend $1,800/month and get 35-40 qualified leads consistently.
01 / 03
David R.
Landscaping Business
In 90 days, I went from 2-3 jobs per month to being booked out 6 weeks in advance. The conversion tracking alone was worth 10x what I paid.
02 / 03
Lisa K.
Med Spa Owner
I fired my $1,200/month agency after the first month in the program. I'm getting better results for a fraction of the cost.
03 / 03
Sarah M.
HVAC Company Owner
I was spending $2,500/month with an agency and getting maybe 10-15 leads. Now I spend $1,800/month and get 35-40 qualified leads consistently.
01 / 03
David R.
Landscaping Business
In 90 days, I went from 2-3 jobs per month to being booked out 6 weeks in advance. The conversion tracking alone was worth 10x what I paid.
02 / 03
Lisa K.
Med Spa Owner
I fired my $1,200/month agency after the first month in the program. I'm getting better results for a fraction of the cost.
03 / 03
Hai N.
MMA Gym With 6 Locations
The sales team are working 1/3rd of what they used to for double the revenue. The leads are simply better.
01 / 03
Elizabeth P.
Fitness Studio Owner
Before this program, we were guessing with our ad spend and barely saw results. Now I can track everything, make informed changes, and consistently get 30+ leads a month.
02 / 03
Danest G.
Chiropractor
I used to feel completely in the dark with our marketing. Since joining the program, I’ve not only doubled my leads but also gained the confidence to run campaigns myself. The cost savings alone have made it worthwhile.
03 / 03
Hai N.
MMA Gym With 6 Locations
The sales team are working 1/3rd of what they used to for double the revenue. The leads are simply better.
01 / 03
Elizabeth P.
Fitness Studio Owner
Before this program, we were guessing with our ad spend and barely saw results. Now I can track everything, make informed changes, and consistently get 30+ leads a month.
02 / 03
Danest G.
Chiropractor
I used to feel completely in the dark with our marketing. Since joining the program, I’ve not only doubled my leads but also gained the confidence to run campaigns myself. The cost savings alone have made it worthwhile.
03 / 03
Hai N.
MMA Gym With 6 Locations
The sales team are working 1/3rd of what they used to for double the revenue. The leads are simply better.
01 / 03
Elizabeth P.
Fitness Studio Owner
Before this program, we were guessing with our ad spend and barely saw results. Now I can track everything, make informed changes, and consistently get 30+ leads a month.
02 / 03
Danest G.
Chiropractor
I used to feel completely in the dark with our marketing. Since joining the program, I’ve not only doubled my leads but also gained the confidence to run campaigns myself. The cost savings alone have made it worthwhile.
03 / 03
Hai N.
MMA Gym With 6 Locations
The sales team are working 1/3rd of what they used to for double the revenue. The leads are simply better.
01 / 03
Elizabeth P.
Fitness Studio Owner
Before this program, we were guessing with our ad spend and barely saw results. Now I can track everything, make informed changes, and consistently get 30+ leads a month.
02 / 03
Danest G.
Chiropractor
I used to feel completely in the dark with our marketing. Since joining the program, I’ve not only doubled my leads but also gained the confidence to run campaigns myself. The cost savings alone have made it worthwhile.
03 / 03
“I feel like we’re back in control”
Jimmie Jack
01 / 03
"I wouldn't recommend it to my competitors."
Fabio Costa
02 / 03
"Would definitely recommend it. 10/10."
Juan Munoz
03 / 03
“I feel like we’re back in control”
Jimmie Jack
01 / 03
"I wouldn't recommend it to my competitors."
Fabio Costa
02 / 03
"Would definitely recommend it. 10/10."
Juan Munoz
03 / 03
“I feel like we’re back in control”
Jimmie Jack
01 / 03
"I wouldn't recommend it to my competitors."
Fabio Costa
02 / 03
"Would definitely recommend it. 10/10."
Juan Munoz
03 / 03
“I feel like we’re back in control”
Jimmie Jack
01 / 03
"I wouldn't recommend it to my competitors."
Fabio Costa
02 / 03
"Would definitely recommend it. 10/10."
Juan Munoz
03 / 03
Sarah M.
HVAC Company Owner
I was spending $2,500/month with an agency and getting maybe 10-15 leads. Now I spend $1,800/month and get 35-40 qualified leads consistently.
01 / 03
David R.
Landscaping Business
In 90 days, I went from 2-3 jobs per month to being booked out 6 weeks in advance. The conversion tracking alone was worth 10x what I paid.
02 / 03
Lisa K.
Med Spa Owner
I fired my $1,200/month agency after the first month in the program. I'm getting better results for a fraction of the cost.
03 / 03
Sarah M.
HVAC Company Owner
I was spending $2,500/month with an agency and getting maybe 10-15 leads. Now I spend $1,800/month and get 35-40 qualified leads consistently.
01 / 03
David R.
Landscaping Business
In 90 days, I went from 2-3 jobs per month to being booked out 6 weeks in advance. The conversion tracking alone was worth 10x what I paid.
02 / 03
Lisa K.
Med Spa Owner
I fired my $1,200/month agency after the first month in the program. I'm getting better results for a fraction of the cost.
03 / 03
Sarah M.
HVAC Company Owner
I was spending $2,500/month with an agency and getting maybe 10-15 leads. Now I spend $1,800/month and get 35-40 qualified leads consistently.
01 / 03
David R.
Landscaping Business
In 90 days, I went from 2-3 jobs per month to being booked out 6 weeks in advance. The conversion tracking alone was worth 10x what I paid.
02 / 03
Lisa K.
Med Spa Owner
I fired my $1,200/month agency after the first month in the program. I'm getting better results for a fraction of the cost.
03 / 03
Sarah M.
HVAC Company Owner
I was spending $2,500/month with an agency and getting maybe 10-15 leads. Now I spend $1,800/month and get 35-40 qualified leads consistently.
01 / 03
David R.
Landscaping Business
In 90 days, I went from 2-3 jobs per month to being booked out 6 weeks in advance. The conversion tracking alone was worth 10x what I paid.
02 / 03
Lisa K.
Med Spa Owner
I fired my $1,200/month agency after the first month in the program. I'm getting better results for a fraction of the cost.
03 / 03
Founder
Meet Your Private Coach & Strategist.
Ex-Google Head Trainer
Australia’s
#1
Google Ads specialist

Lead presenter & creator of the #1 Google Ads course online


Oliver Pestalozzi
Oliver Pestalozzi: From Google to $7M+ in Ad Spend
From managing millions in ad spend at Google to teaching thousands of business owners, now focused on helping local service businesses like yours.
Global brands : Campaigns run for Nick Scali, Toblerone, OREO, Energy Australia & more
Ex-Google Trainer : Lead presenter for Grow With Google





$7M+
in annual ad spend under management.
in annual ad spend under management.
2000+
10,000+
students trained worldwide in Google Ads & digital marketing
students trained worldwide in Google Ads & digital marketing
1200+
health professionals trained at the 2025 Neodent Symposium (San Diego)
300+
real estate professionals trained at Equip 2024 (Idaho)
Now, I'm bringing this expertise to local service business owners through Lead Gen Academy.
Now, he’s bringing his expertise to local service business owners through Lead Gen Academy.




How It Works
How It Works
Your own private expert on call 24/7
Your own private expert on call 24/7
Your own private expert on call 24/7
3 months of private coaching
Chat with Oliver, one-to-one, with unlimited coaching calls and messaging to implement an elite-level paid ads system.
Chat with Oliver, one-to-one, with unlimited coaching calls and messaging to implement an elite-level paid ads system.
Lifetime access to training videos, PDFs & templates
Lifetime access to training videos, PDFs & templates
Lifetime access to training videos, PDFs & templates
Get an entire curriculum of up-to-date lead gen training videos & downloads to support your learning.
Get an entire curriculum of up-to-date lead gen training videos & downloads to support your learning.
Supportive Skool community
Supportive Skool community
Lifetime access to all training content & support
Join an exclusive peer group of likeminded business owners (500+ members).
Join an exclusive peer group of likeminded business owners (500+ members).
Is Lead Gen Academy Right for You?
Is Lead Gen Academy Right for You?
The Service Business Owner: You’re tired of agencies and want to master your own growth.
The Agency/Freelancer: You want to level up your fulfillment and get elite results for your clients.
The Service Business Owner: You’re tired of agencies and want to master your own growth.
The Agency/Freelancer: You want to level up your fulfillment and get elite results for your clients.
Chiropractors
Physiotherapists
Acupuncturists
Landscapers
HVAC
Cleaning Services
Hairdressers
Gyms
Med Spas
Tourism Charters
Fitness Trainers
Early-Bird Bonuses
Limited-Time Founding Member Bonuses
Google Ads Masters + Conversion Tracking Blueprint courses
Lifetime access
$594 value
Lifetime access to the brand-new Lead Gen Academy content
Lifetime access to brand-new Lead Gen content
Limited time only
$999 value
Unlimited one-to-one private mentorship
Book calls anytime
Priceless
24/7 messaging support, so you’re never stuck when urgent questions arise.
24/7 messaging support for urgent questions.
24 hour response guaranteed
Google Ads Masters Course
Lifetime access
$297 value
Conversion Tracking Blueprint
Lifetime access
$297 value
Personal 30-minute strategy session
$250 value
Group calls to ask questions and see what’s working for others.
Regular Group calls
Regular Group calls
Live account audits
Learn from other businesses
Guaranteed updates to all course material to keep up with the latest lead gen tactics.
Algorithm changes, new strategies
Guaranteed updates to all course material to keep up with the latest lead gen tactics.
Algorithm changes, new strategies
These bonuses are only available to the first 20 members
FAQ
Frequently Asked Questions
What exactly is the Lead Gen Academy?
You get 3 months of personalized one-to-one support from a renowned expert, along with lifetime access to the training materials and infinite online support via Skool. This combination helps you build a predictable system for generating high-quality leads while having direct guidance every step of the way.
Can I just access the online course without the mentorship?
Not at this stage. Since this is a brand-new program, I want to ensure every participant succeeds. Partnering with you through mentorship allows me to guide your progress, generate success stories, and create meaningful testimonials for others.
Why only 3 months of private mentorship?
From experience, this is all the time we'll need to get things implemented and under control. From there, less frequent touch points will be absolutely fine.
I’ve tried ads before and they didn’t work - how is this different?
Most local ads fail because of poor landing pages, no tracking or weak understanding of campaign management. The Academy fixes that with proven frameworks and real examples tailored for local service businesses.
How much does it cost?
LGA is competitively priced at $1500 per month for 3 months, with absolutely no ongoing fees. It is paid upfront as a once-off $4500 payment with the 90-day upfront commitment ensuring we have time to test, optimize and hit your goals.
What if I follow the program and don’t get results?
We guarantee that if you follow all modules and implement them correctly, you’ll see results. If you don't, we’ll happily refund every cent.
Why not just hire an agency instead?
Some agencies can work, but they often keep you in the dark. Lead Gen Academy gives you control, clarity, and repeatable systems — so you understand exactly how your leads are generated and can scale them yourself.
What exactly is the Lead Gen Academy?
You get 3 months of personalized one-to-one support from a renowned expert, along with lifetime access to the training materials and infinite online support via Skool. This combination helps you build a predictable system for generating high-quality leads while having direct guidance every step of the way.
Can I just access the online course without the mentorship?
Not at this stage. Since this is a brand-new program, I want to ensure every participant succeeds. Partnering with you through mentorship allows me to guide your progress, generate success stories, and create meaningful testimonials for others.
Why only 3 months of private mentorship?
From experience, this is all the time we'll need to get things implemented and under control. From there, less frequent touch points will be absolutely fine.
I’ve tried ads before and they didn’t work - how is this different?
Most local ads fail because of poor landing pages, no tracking or weak understanding of campaign management. The Academy fixes that with proven frameworks and real examples tailored for local service businesses.
How much does it cost?
LGA is competitively priced at $1500 per month for 3 months, with absolutely no ongoing fees. It is paid upfront as a once-off $4500 payment with the 90-day upfront commitment ensuring we have time to test, optimize and hit your goals.
What if I follow the program and don’t get results?
We guarantee that if you follow all modules and implement them correctly, you’ll see results. If you don't, we’ll happily refund every cent.
Why not just hire an agency instead?
Some agencies can work, but they often keep you in the dark. Lead Gen Academy gives you control, clarity, and repeatable systems — so you understand exactly how your leads are generated and can scale them yourself.
What exactly is the Lead Gen Academy?
You get 3 months of personalized one-to-one support from a renowned expert, along with lifetime access to the training materials and infinite online support via Skool. This combination helps you build a predictable system for generating high-quality leads while having direct guidance every step of the way.
Can I just access the online course without the mentorship?
Not at this stage. Since this is a brand-new program, I want to ensure every participant succeeds. Partnering with you through mentorship allows me to guide your progress, generate success stories, and create meaningful testimonials for others.
Why only 3 months of private mentorship?
From experience, this is all the time we'll need to get things implemented and under control. From there, less frequent touch points will be absolutely fine.
I’ve tried ads before and they didn’t work - how is this different?
Most local ads fail because of poor landing pages, no tracking or weak understanding of campaign management. The Academy fixes that with proven frameworks and real examples tailored for local service businesses.
How much does it cost?
LGA is competitively priced at $1500 per month for 3 months, with absolutely no ongoing fees. It is paid upfront as a once-off $4500 payment with the 90-day upfront commitment ensuring we have time to test, optimize and hit your goals.
What if I follow the program and don’t get results?
We guarantee that if you follow all modules and implement them correctly, you’ll see results. If you don't, we’ll happily refund every cent.
Why not just hire an agency instead?
Some agencies can work, but they often keep you in the dark. Lead Gen Academy gives you control, clarity, and repeatable systems — so you understand exactly how your leads are generated and can scale them yourself.
What exactly is the Lead Gen Academy?
You get 3 months of personalized one-to-one support from a renowned expert, along with lifetime access to the training materials and infinite online support via Skool. This combination helps you build a predictable system for generating high-quality leads while having direct guidance every step of the way.
Can I just access the online course without the mentorship?
Not at this stage. Since this is a brand-new program, I want to ensure every participant succeeds. Partnering with you through mentorship allows me to guide your progress, generate success stories, and create meaningful testimonials for others.
Why only 3 months of private mentorship?
From experience, this is all the time we'll need to get things implemented and under control. From there, less frequent touch points will be absolutely fine.
I’ve tried ads before and they didn’t work - how is this different?
Most local ads fail because of poor landing pages, no tracking or weak understanding of campaign management. The Academy fixes that with proven frameworks and real examples tailored for local service businesses.
How much does it cost?
LGA is competitively priced at $1500 per month for 3 months, with absolutely no ongoing fees. It is paid upfront as a once-off $4500 payment with the 90-day upfront commitment ensuring we have time to test, optimize and hit your goals.
What if I follow the program and don’t get results?
We guarantee that if you follow all modules and implement them correctly, you’ll see results. If you don't, we’ll happily refund every cent.
Why not just hire an agency instead?
Some agencies can work, but they often keep you in the dark. Lead Gen Academy gives you control, clarity, and repeatable systems — so you understand exactly how your leads are generated and can scale them yourself.
Ready to Take Control of Your Lead Generation?
No more wasted spend. No more agency dependence. Just a proven system that puts you in the driver's seat, once & for all.
No more wasted spend. No more agency dependence. Just a proven system that puts you in the driver's seat, once & for all.








































